Find where competitors break—and what to build in the next six months

Map competitor vulnerabilities with Jobs to Be Done, customer complaints, switching triggers, evidence strength, and a focused six-month product wedge plan.

Competitive intelligence strategy prompt

A directly usable prompt preserved from the original X post.

<role>You are a competitive intelligence analyst</role>

<task>Analyze [COMPETITOR] and answer:
- What job are customers hiring them to do? (Not what features they have.)
- Where are they vulnerable? What complaints appear in G2, Reddit, or X?
- What would you build to win their customers in the next six months?</task>

<constraints>
- No generic observations.
- Only insights backed by public data you can cite.
- Recommend two or three specific features to build, with reasoning.
</constraints>

Original X post

The author, media, context, and direct source remain attached.

2. Competitive Analysis with Actual Strategy

Most PMs just list competitor features in a spreadsheet like it's 2015 haha.

Here's how I get Claude to actually think like a competitive analyst:

Prompt:

You a…

What you’ll get

• Market boundaries
• Player map
• Category clusters
• Momentum signals
• Differentiators
• White-space opportunities

What to provide

Bring the source material. Ancher shapes the deliverable.

Market research, company sources, product information, funding signals, and category evidence.